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E-sport as leverage for growth strategy: The example of League of Legends

Myriam Davidovici 1, 2, 3, 4 
1 ECOGE - Economie Gestion
I3, une unité mixte de recherche CNRS (UMR 9217) - Institut interdisciplinaire de l’innovation
3 ECO-Télécom Paris - Equipe Eco Economie
I3, une unité mixte de recherche CNRS (UMR 9217) - Institut interdisciplinaire de l’innovation
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https://hal.telecom-paris.fr/hal-03652915
Contributor : Myriam Davidovici Connect in order to contact the contributor
Submitted on : Wednesday, April 27, 2022 - 11:06:12 AM
Last modification on : Thursday, April 28, 2022 - 3:42:05 AM

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  • HAL Id : hal-03652915, version 1

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Myriam Davidovici. E-sport as leverage for growth strategy: The example of League of Legends. International Journal of Gaming and Computer-Mediated Simulations, 2017. ⟨hal-03652915⟩

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